# Smarter Sites

> Smarter Sites is a founder-led digital studio in Northwich, Cheshire, working across the UK and worldwide. We build fast static websites on our own tooling, hosted on Cloudflare, plus client portals, automation and AI tools, and run the paid media behind them, for growing businesses. Websites start from £1,200.

Key facts:
- Type: Digital studio (websites, custom software, paid media).
- How we build websites: static sites on our own build tooling, served from Cloudflare's network, with serverless functions for forms, chat and logins. No CMS licence or plugin stack. We only build on WordPress when a client specifically asks for it, and we can look after an existing WordPress site. The founder has a lot of WordPress experience from earlier work.
- Location: Northwich, Cheshire, UK. Works across Cheshire and the North West (Northwich, Runcorn, Widnes, Warrington, Chester, Knutsford, Winsford, Middlewich, Liverpool), UK-wide and worldwide.
- Pricing: websites from £1,200 (fixed figure before work starts); custom software from £2,500 for a first phase, most complete builds £5,000–£25,000; paid media management from £1,500 a month, audit and restructure of an existing account from £750.
- Founded: January 2023. Led by Nathan McDonald, ~15 years in digital marketing and web development.
- Primary contact action: Book a 30 minute discovery call.
- Voice: evidence-led, British English, plain-spoken.

## Services
- [Websites](https://www.smartersites.co.uk/services/websites/): fast static marketing sites and web applications on our own tooling, hosted on Cloudflare, built to convert and to scale.
- [Custom software](https://www.smartersites.co.uk/services/custom-software/): client portals, internal tools, automation and integrations you own outright.
- [Paid media](https://www.smartersites.co.uk/services/paid-media/): Google & Microsoft Ads, paid social, and conversion tracking measured to the enquiry.
- [Support and care](https://www.smartersites.co.uk/services/support-and-care/): managed hosting, security, monitoring and ongoing improvement.

## Solutions
- [Client portals](https://www.smartersites.co.uk/solutions/client-portals/)
- [Workflow automation](https://www.smartersites.co.uk/solutions/workflow-automation/)
- [Reporting automation](https://www.smartersites.co.uk/solutions/reporting-automation/)
- [AI assistants](https://www.smartersites.co.uk/solutions/ai-assistants/)
- [Internal tooling](https://www.smartersites.co.uk/solutions/internal-tooling/)

## Tools
- [Website cost calculator](https://www.smartersites.co.uk/website-cost-calculator/): an indicative UK website price in under a minute, from £1,200.

## Sectors
- [Websites for trades and local services](https://www.smartersites.co.uk/websites-for-trades/)
- [Websites for clinics and salons](https://www.smartersites.co.uk/websites-for-clinics/)
- [Websites for professional services](https://www.smartersites.co.uk/websites-for-professional-services/)

## Areas
- [Web design Cheshire](https://www.smartersites.co.uk/web-design-cheshire/): the county hub page.
- [Northwich](https://www.smartersites.co.uk/web-design-northwich/), [Runcorn & Widnes](https://www.smartersites.co.uk/web-design-runcorn/), [Warrington](https://www.smartersites.co.uk/web-design-warrington/), [Chester](https://www.smartersites.co.uk/web-design-chester/), [Knutsford](https://www.smartersites.co.uk/web-design-knutsford/), [Winsford & Middlewich](https://www.smartersites.co.uk/web-design-winsford/), [Liverpool & Merseyside](https://www.smartersites.co.uk/web-design-liverpool/).

## Work
- [KC Landscapes case study](https://www.smartersites.co.uk/work/kc-landscapes/): a field-service platform and customer portal with offline photo capture and AI photo auditing, replacing paper, phone calls and spreadsheets.
- [Craig Adams Mortgage & Protection case study](https://www.smartersites.co.uk/work/craig-adams/): a Liverpool mortgage broker rebuilt with a page per mortgage type and area, a five-step application wizard and reviews in structured data.
- [Permanent Perfection Clinic case study](https://www.smartersites.co.uk/work/permanent-perfection-clinic/): a Runcorn aesthetics clinic with a treatment menu, transparent pricing and live-diary booking.
- Sky-Arb (sky-arb.co.uk): a Runcorn arb machinery engineer's site built around hire, servicing and sharpening.
- Heaton Group: a sales portal that replaced a per-seat tool, with tokenised proposal links and prospect engagement tracking. Built on WordPress.
- Own products: Broker Finder (findbroker.co.uk), HeroMerch (heromerch.co.uk), Collect Compare (collectcompare.co.uk).

## Contact
- [Book a discovery call](https://www.smartersites.co.uk/discovery-call/)
- [Free website review](https://www.smartersites.co.uk/website-review/)
- [Contact](https://www.smartersites.co.uk/contact/)